A Little Something About Me YOU
You might expect this page to be full of self acclaiming stuff on why I am such a great web bloke, or that I am the one true choice to help you with your web project.
That may well be true, however, this page is far more about you than it is about me, especially if you are a small team or one person band.
Why is this?
Your About Page is one of the most visited on your site and as such, provides you with a perfect opportunity to show your potential clients and customers how you serve them.
That’s the main reason they check it out. Your visitor does not care too much about your pedigree as much as what you can do for them.
So there is no sense in waffling on about yourself, thinking that listing your entire life history will win them over.
It rarely does.
What will help you is knowing your ideal customer or client is looking for definite clues that you can help them.
Again, why is this?
We are all selfish by nature when it comes to making a buying decision, we want to be sure that parting with our hard earned cash with be worth it.
When we look over a proposal or a sales offer, we want to know what’s in it for us. How is investing in this service or product going to make life better or make the problems that we have go away?
Your clients or customers are no different, so you need to communicate with messaging that is them-centric and not you-centric.
So when I said earlier that this page is about you, what I meant was that this page is designed with you (yes you) in mind.
I want to provide you with enough information to either get started with your web project, improve on what you already have, or give you enough knowledge to speak to your web guy or gal with confidence.
Let me clarify with my About Page message to you.
If you need even just a little piece of intel on how to create your own website OR if you want to know what the basics are BEFORE you engage with a web guy or gal, so that you are sure they are the real deal, then I truly hope that this website is for you.
I want to provide you with enough information to either get started with your web project, improve on what you already have, or give you enough knowledge to speak to your web guy or gal with confidence.
If you do not need help with any of this, then this site is not for you.
Simple.
Ok, So Who Am I?
I work full-time running the finance, IT and marketing for a manufacturing business in Queensland, in my adoptive home in Australia.
So building websites and running this site is a part-time gig for me.
The catalyst for this site began after helping a few friends and friends of friends set up and maintain their own websites. I found myself becoming a go-to person for their website and digital marketing questions and problems.
So I started this website for folks like them (and me) who need a little helping hand to set up and maintain a small business or side hustle website.
I hope you find something of use here.
Thanks for dropping by…
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